How to Increase Affiliate Sales Without Being Pushy
Have you ever found an article looking for information, only to find that you’ve landed on a affiliate sales piece? There isn’t much that will turn readers away faster than a click-bait headline that doesn’t deliver what it promised.
When you’re in the affiliate marketing industry, you have to learn how to sell without sounding sale-sy. Let’s take a look at how you can drive sales without sounding like a late-night telemarketer.
Develop Your Voice
Have you ever gotten a call from a salesperson and you can tell their reading from a script? They are, of course, but you shouldn’t be able to tell. The problem is that they approach sales in a monotone way without adding some of their personality to the mix.
Don’t be that person. Add some flair to everything that you do. There are thousands of affiliate marketers out there. Most of them follow the same script. What makes you different?
When talking about your product, be conversational and personal. Don’t use the same old lines that everyone else uses. Write like your having a conversation with your friends. Develop your voice and use it in your articles and emails.
Don’t Lead With Your Sales Pitch
This advice ties directly into the idea of giving people what they want. Don’t start off trying to sell your product at the beginning of the article. In fact, don’t even worry about selling anything.
I know that this idea seems strange but bear with me for a minute. You want people to come to your website, right? To keep viewers coming back, you need a healthy dose of information and an occasional sales pitch.
One of the ways to use information as a selling point is writing about case studies. If you use the product your selling, talk about how it improved your business. If you haven’t, look on the product’s website and find reviews or studies that they’ve done.
Remember, people are buying the product. They’re buying the result that comes from using it.
Develop A Healthy Email List
A lot of people think that setting up a website, throwing up some content, and putting flashy graphics on it builds sales. They’re right, but not for the reasons they think.
The growth of your affiliate sales correlates to the number of your email subscribers.
In other, simpler terms: a big email list means more money.
The majority of affiliate marketers make a huge chunk of their sales through email marketing. Why is that the case? It’s simple: people come to your website for information. If visitors like the information, they sign up as an email subscriber. By doing so, they are letting you know that they trust you.
From then on, you’ve got them hooked. Start off small. Send out a few emails with new articles on your webpage. Remember, information first. Once a week, you’ll hit them with the big guns. You want to tell them that the product you’re selling is going to help them out.
To make the most money from this strategy, you want to create a headline that gets them excited about opening your emails and tie the subject into your product. For example, if you’re selling a product that helps them track who opens emails, make your headling bold. “Hey, Rich! I bet you’ll open this email right away!”
Once they open it, go into the pitch softly. Tell the reader that you knew they would open the email because you’ve done your homework. Then tell them how the software you sell is what you used to study them. If they did open the email, guess what? You’ve proven your software works.
It’s that easy. Sign them up, create a clever way to prove something works, and profit.
Limit What You Sell To Build Affiliate Sales
Unless you’re the CEO of Amazon, you shouldn’t try to sell everything under the sun. New affiliate marketers tend to think that they’re going to make more money by selling more stuff.
In reality, you’re gonna overload your visitors and have the focus of a squirrel in a field full of nuts.
Pick a product that you believe in and master it. Learn everything you can about the product and sell its benefits. After you’ve mastered that product, then you can add another one.
Trying to focus on too much at one time, you won’t be able to focus on any of them. You won’t be able to tell the customers what you want them to do because you won’t know what they should do from day to day. One product, one plan. Build off of that and pay attention to what works and what doesn’t.
Get The Information You Need To Succeed
Whether you’re a stay at home mom or someone who’s tired of working a traditional 9-5, affiliate marketing can change your life.
We’ve all been where you are right now, looking for information, going from site-to-site trying to figure out how to build affiliate sales. Now our mission is helping other people like you avoid that pitfalls and roadblocks that we encountered.
To do that, we’ve put every piece of information in one place. Our affiliate marketing blog is more than a website; it’s a community where we share in each other’s success.
If you have any questions or need a helping hand, feel free to contact us and we’ll do whatever we can to help. Don’t wait! Start making the money you deserve today.